Branch
About Project
Branch faced challenges involving customizing the user experience and dynamically updating latest job openings . Our task was to rejuvenate their brand and strengthen their digital footprint ensure seamless integration of live job listings using Greenhouse APIs .
Project Detail
This project exemplifies how a focused, client-first approach, coupled with strategic use of no-code web development platforms like Webflow, can create powerful digital solutions that drive startup growth and user engagement. Zoomsplice’s MVP website not only serves as the initial touchpoint for their target audience but also as a scalable tool for their evolving business needs.
- 12 January 2024
- Tunes Music
- $1500
- Branding
- Product
- Design
2024
Objective
- To develop an "All Department Career Page" that showcases job listings across various departments within Branch.
- To create an "Engineering Only Career Page" specifically tailored for engineering opportunities, providing a focused experience for technical candidates.
- To ensure seamless integration of live job listings using Greenhouse APIs into Branch.io's chosen CMS platform, WordPress, enabling real-time updates and management.
Challenges
A primary challenge was ensuring that the career pages remained dynamically updated with the latest job openings without requiring manual intervention. By leveraging the Greenhouse API, I implemented a system that automatically updates the job listings in real-time, ensuring the career pages always reflect the current opportunities at Branch.
IMpACT
Our mission was clear: To inject new life into Branch’s brand digital presence.
- Successfully navigated Ignite Lifts through a critical rebranding and website redesign, overcoming the challenges of a previous site ban.
- Enhanced user experience through a clean, intuitive website design, reflecting the simplicity and efficiency of Zoomsplice's video editing services.
- Established a scalable website foundation, allowing for easy content updates and functional expansions as Zoomsplice's business evolves.
Strategy
The project commenced with an in-depth analysis of Branch.io’s requirements and the Greenhouse API documentation. By understanding the structure of the Departments and Jobs APIs, I devised a strategy to efficiently parse JSON data into dynamic web content. The development process involved: